PROJECT: EMBRACE THE CULTURAL ARTS

CULTURAL SCHOOL HOLIDAY ACTIVITIES.

Industry: Retail

Client: Cairns Central

Agency: Design + Marketing

Deliverables: Shoot Direction, Poster, Hoarding, Environmental Signage, Digital Advertising, Digital Banners

Role: Art Direction, Design Within Style Guide, Roll Out, Project Management, Copywriter

Tools: Photoshop, Illustrator, inDesign, Dreamweaver

Description: The theme of cultural diversity was centred around this brief. With a high Indigenous demographic in Cairns, the client pushed to promote involvement in Indigenous themed school holiday activities hosted by the Lendlease owned shopping centre.


URL: cairnscentral.com.au